Opportunity Assessment Model: Pre-Commercial Single Use Surgical Device

An Excel-based ten-year revenue forecast model that includes target population, category adoption, category disruption, market share, and pricing dynamics.  This model is intended to provide an early stage opportunity assessment.  Used across multiple opportunities it will provide consistency in method and may assist in the opportunity prioritization process. Replace the placeholder inputs (blue font) with your own assumptions.  If you click on input labels, tool tips will appear.  PLEASE MAKE SURE MACROS ARE ENABLED.

"I've seen companies charge thousands of dollars for models that are less sophisticated and far more difficult to use.  This is going to save me a lot of time when considering which opportunities are worth pursuing further!"

- Alice Fortson, Business Development Professional

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